It is clear that affiliate marketing as internet marketing in general requires some specific stats to track how much we have been working on a site. Those numbers could refere to traffic in terms of a specific amount of visitors, posts written by week, ranking in search engines and how they evolve with time and so on.
As newbie one person starting with a new website wants to know how much time he or she should invest a day, a week, a month to have success and clearly how they can measure that investment of time and effort as revenue. That’s a legitimate desire, however let’s take into consideration that you can work hard for a long time without any revenue at all and other people can work much less than you and have a great success in the short term even when both of you have a strict system to track your activities online.
Statistics are good tools to know exactly how we are making some progress or not and they as doctors make with their patients talk us about the health of our efforts on our websites, however they don’t talk us nothing about the ‘quality’ of the content we are delivering on those sites.
In the long term quality will be reflected as revenue, and that’s what all we are looking for, but in the short term quality can’t be quantified as numbers, instead you have to interact with the people in your niche, knowing what they need, what they talk, what they think and give a specific answer to meet the expectations of real people. Numbers could be so cold and even when they indicate movement in our metrics they don’t show us the real process of people approaching to our message.
10 thoughts on “Quantity or quality?”
So since quality cannot be measured…the only way to find out whether your contents are quality materials or not is to wait and see. I’ve been doing online business and developing my website for 4 months now, so it’s still too early to make right assessment…I believe…so when is it good time to reflect if you are creating good contents or not?
Yes I agree with you. Sometimes the only way to see results apart from working hard is waiting for the response of people out there. Thanks!
In the end, I believe quality wins over quantity. Sure, you can produce so-so contents, lots of them, just for the sake of ranking (numbers) but if your visitors do not like the quality of the content you offer, you will never earn clients. The visitors stay just visitors.
People respond to value and sincerity. After all, that is the shortest way to online success, I feel.
Yuko
Thanks Yuko, I couldn’t agree more with you. We are not looking just for visitors but loyal customers and what makes them stay with you is if they feel are getting something value for their time, effort and money.
I hope everyone runs their online businesses in the mindset. Then, there will be no online scams or people fall for them, don’t you think?
Nice to find one online marketer with integrity here 🙂 Have a nice day.
Yuko
I went through so many tricks, scams and therefore expenses that I don’t want any other person go by the same way at all. Thanks for your kind comments Yuko!
Great read!
I do believe our own worst enemy in this business is ourselves and the feeling of being alone and spinning our wheels de rails more of us than I want to admit.
I agree that quick results do happen to some, and taking action is part of finding out what they might be doing differently.
Thanks for the insight!
Shawn>>
An interesting thought, I apppreciate that you share it. Thanks!
Quantity versus quality? This is a question that affiliate marketers have to consider, sooner or later. Ideally, you want the highest number of quality posts possible. Yet, that is not always possible, especially since a person’s idea of what makes a quality posts changes and evolves as they learn more about the topic they are writing about.
For beginners, I suppose it is important to just write and publish. It is important to get into the habit. Over time, as the quantity increases, the quality should increase. However, a beginning affiliate marketer is a perfectionist, they may not get enough published because they think their blog posts are not good enough.
So, I think that is more important in the beginning to focus on writing something and posting rather than striving for the best quality possible.
I myself prefer quality over quantity. If I know that I cannot write a good content for my post within my time, I just do not do it. I always think about my quality by thinking what if I am my audience. Do I really want to just read a so so quality content that doesn’t really solve my problem? Building credibility is everything for me and I believe that with time my audience will stay and choose to buy from me. I know being frequent with your post is good for SEO but still if I have to choose I will always aim for the best content rather many posts but bad quality content.